BRADFORD'S Lord Mayor has officially opened a new Keighley town centre business.

Councillor Joanne Dodds cut the ribbon to launch Holroyds Estate Agents, at 59 North Street, earlier this month. The business has taken over the premises previously occupied by the Room 59 salon.

Holroyds is a family owned estate and lettings agent, which has been launched by Chris Holroyd and his mother Julie.

Mr Holroyd, 26, said: "Our launch day was a huge success. We had over 70 people come to the event throughout the day and the Bradford

Lord Mayor came and cut the ribbon."

Before the official opening, Holroyds randomly delivered 250 safe keys to addresses in Keighley district. One of these fit the lock of a safe in the company's office which contained a £250 cash prize.

To be eligible, people who receive a key were invited to attend the launch event.

Mr Holroyd said: "Our £250 prize was won by a local resident from Cross Roads called Chris Reynolds."

Chris and Julie Holroyd have lived in the Haworth area for most of their lives and have over 30 years of experience between them in the property business.

They will operate the firm alongside office manager Ben Walker, who is from Baildon.