A HEARTFELT plea has been issued to Keighley people.

The Yorkshire Children's Trust has launched a #HaveAHeart campaign.

And the charity is asking people to share a selfie of them with a heart shape, such as a paper cut-out.

The aim is to raise awareness by posting the image on Facebook, Twitter or Instagram, with the tag #HaveAHeart and #YorkshireChildrensTrust.

People can also donate, by texting HAVE28 £2 – or any other amount – to 70070.

The campaign runs for the remainder of this month.

"We're working to raise funds for severely-ill and disabled children across Yorkshire," said a spokesman for the charity.

"Taking part in the campaign couldn't be simpler.

"Just snap a selfie and share it, or if you're camera shy just post a picture of a heart."

The trust helps fund medical equipment, treatments, home modifications, hospital travel and respite breaks for affected families.

For more details, visit yctrust.uk.