A PET-store boss from Keighley takes some beating when it comes to providing a voice of experience for the retailer.
For Phil Scattergood is 'parent' to 21 cats, two rabbits, two budgies and 50 fish.
And over the past two decades, he and partner Dan have fostered, rehomed and adopted 300 cats.
During the pandemic, the couple – who have a bespoke Christmas bauble and stocking for every cat they've ever cared for – worked with a veterinary firm to rehome cats abandoned by their previous owners.
Phil has worked for Jollyes for three years, and manages the company's Halifax store.
"My years of adopting and fostering cats have opened my eyes to the need for further education among UK pet owners in how to best care for our feline friends – knowledge which is lacking in comparison with dogs," he says.
"That’s why I'm passionate about backing Jollyes in its mission to support the UK’s cat owners, and I am delighted to have been part of the team that has helped the company dramatically extend its range of cat products this year."
A spokesperson for Jollyes says: "We pride ourselves on the expertise and knowhow of our colleagues.
"Phil is no exception, and is leading the charge as we aim to become the UK’s top retail destination for cat lovers.
"He speaks to cat owners every day through his role at the store and regularly offers expert advice for 'pet parents' whose cats are struggling with their appetite, digestion, coat or litter tray.
"His branch was one of just a handful where Jollyes’ new feline-focused product range was initially trialled, with expert feedback from colleagues including Phil informing tweaks made before the range got the final seal of approval for a nationwide roll-out.
"Phil and partner Dan are passionate about giving animals the best chance in life.
"The couple’s first cat, Salem, lived with them for 19 happy years before passing away in 2024.
"Today, Phil and Dan's 21 cats – including Fluff, Tiny, Spot, Beast, Bill and Ben – keep the couple busy."
The company says that since expanding its cat product range, month-on-month sales have surged by 19 per cent.
Buying manager Louise Fawcett says: "We want to make Jollyes the ultimate destination for cat owners, and our expanded range is a step towards achieving this."
Last year Jollyes was named by The Sunday Times as one of the leading large companies to work for, and this year won the Retail Week Award for Head Office Heroes.
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